Willie Nelson's "Reserve" Hits Shelves in Colorado & Washington (IMG 4)

Willie Nelson's "Reserve" Hits Shelves in Colorado & Washington (IMG 4)

As I’ve pointed out before, in the absence of many well-known brands in the legal cannabis industry, it will be up to celebrities to build on the trust that comes with their name and what that name represents amongst the marijuana-consuming public. And there are few, if any, names that evoke a trust when it comes to quality marijuana more than Willie Nelson.